The Suzuki Jimny is a minicar that has attracted many fans for many years with its authentic off-road performance and adorable design. Even now, more than half a century after its release, its popularity has not waned, but rather is growing. In this article, we will take a detailed look at the latest trends in Jimny sales and production numbers, and reveal the secret behind why this popular model is so popular.
The Jimny is now a regular at the top of the minicar sales rankings.
Jimny
The Jimny is a popular model that always ranks high in the minicar sales rankings. Its annual sales in 2023 were 39,910 units, an excellent sales performance among all minicars. This figure shows that the Jimny is not just a hobby car, but is supported by a wide range of users.
First half of fiscal year 2024 (6 months) It is so popular that it is ranked 10th in the Japanese car sales ranking for minicars.
| Ranking | Manufacturer | Car name | Sales volume |
|---|---|---|---|
| No.1 | Honda | N-BOX | 100,680 units |
| No.2 | Suzuki | Spacia | 84,368 units |
| No.3 | Suzuki | Hustler | 48,979 units |
| No.4 | Suzuki | Wagon R | 42,415 units |
| No.5 | Suzuki | Alto | 36,756 units |
| No.6 | Nissan | Lux | 35,620 units |
| No.7 | Mitsubishi | Delica Mini EK | 31,289 units |
| No.8 | Daihatsu | Tanto | 27,767 units |
| No.9 | Nissan | Days | 27,722 units |
| No.10 | Suzuki | Jimny | 20,416 units |
| No.11 | Daihatsu | Mira | 18,556 units |
| 12th place | Honda | N-WGN | 16,872 units |
| 13th place | Nissan | Sakura | 12,082 units |
| No.14 | Honda | N-ONE | 9,106 units |
| 15th place | Daihatsu | Move | 9,084 units |
Light vehicle sales ranking for the first half of fiscal year 2024
Sales volume in 2024
The number of Jimny units sold in 2024 is expected to remain unchanged compared to the previous year. In particular, the current model, which underwent a full model change in 2018, has significantly improved its design and functionality, attracting a new fan base. Suzuki plans to continue strengthening its Jimny production system to meet demand both domestically and overseas.
Production volume trends and future outlook
The number of Jimnys produced is on the rise due to its global popularity. However, due to its popularity, delivery times continue to be long. Suzuki is working to increase production so that it can deliver the Jimny to more users.
| 2022 | 2023 | 2024 | |
|---|---|---|---|
| January | 3,656 units | 2,740 units | 2474 units |
| February | 3,725 units | 3,118 units | 3755 units |
| March | 5,177 units | 3,859 units | 4437 units |
| April | 2,508 units | 3,267 units | 3095 units |
| May | 2,881 units | 3,170 units | 3178 units |
| June | 3,933 units | 3,956 units | 3477 units |
| July | 3,323 units | 3,434 units | -Units |
| August | 3,347 units | 2,851 units | -Units |
| September | 3,978 units | 3,515 units | -Units |
| October | 3,220 units | 3,450 units | -Units |
| November | 3,071 units | 3,735 units | -Units |
| December | 2,586 units | 2,815 units | -Units |
| total | 41,405 units | 39,910 units | -Units |
Number of Jimny registered in Japan from 2022 onwards
Reference: All Japan Light Motor Vehicle Association
The Jimny ‘s specifications were changed on October 20, 2021, and the domestic sales target (annual) was set at 15,000 units. However, in recent years , Suzuki has been producing nearly 40,000 units per year in Japan alone , which shows that they are doing a great job.
Reference: Suzuki
Factors behind the popularity of the Jimny
4th generation Jimny
The Jimny’s popularity is not only due to its authentic off-road performance and adorable design. Its compact body size, excellent fuel efficiency, and reasonable price are also reasons for its popularity among many users. The abundance of customization parts is also one of the factors that enhance the Jimny’s appeal.
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A word from the editorial department
The Jimny will continue to attract many fans with its unique appeal. Suzuki will continue to evolve the Jimny and provide more people with the “joy of driving.” Let’s keep an eye on the latest developments of the Jimny and keep an eye on the future of this popular model.
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