The Nissan X-Trail has established a solid position in the domestic and international SUV markets thanks to its outstanding performance and versatility. In this article, we will take a detailed look at the trends in sales and production of the X-Trail and explore the reasons for its popularity. Some people also whisper that it is “unpopular” or “not selling well.” What is the truth? We will get to the truth by examining the trends in sales and production.
Nissan X-Trail sales figures: SUVs making great strides both domestically and overseas
Since its launch, the X-Trail has captivated many drivers with its innovative technology and sophisticated design. In the domestic market, it has always ranked high in the SUV segment and recorded stable sales. In particular, the introduction of the e-POWER model has contributed to further sales growth by combining fuel efficiency with powerful driving performance.
The X-Trail has also been highly praised in overseas markets. Sales are growing in North America, Europe, Asia and other countries around the world, and it plays an important role in Nissan’s global strategy. Its popularity is particularly notable in the Chinese market, where sales have increased significantly thanks to the SUV boom.
Sales volume in 2022
The annual sales volume for 2022 was 18,066 units. We can see that the number of units has increased since July 2022 after the full model change.
| Date | Sales volume |
|---|---|
| January 2022 | 797 units |
| February 2022 | 927 units |
| March 2022 | 1,435 units |
| April 2022 | 630 units |
| May 2022 | 425 units |
| June 2022 | 737 units |
| July 2022 | 2,561 units |
| August 2022 | 2,151 units |
| September 2022 | 3,395 units |
| October 2022 | 1,761 units |
| November 2022 | 1,928 units |
| December 2022 | 1,319 units |
| total | 18,066 units |
Nissan X-Trail registration numbers Source: Japan Automobile Dealers Association
Sales volume in 2023
The X-Trail ranked 7th in annual SUV sales with 27,129 units.
| Date | Sales volume |
|---|---|
| January 2023 | 1,517 units |
| February 2023 | 2,616 units |
| March 2023 | 3,533 units |
| April 2023 | 1,697 units |
| May 2023 | 2,068 units |
| June 2023 | 2,899 units |
| July 2023 | 2,758 units |
| August 2023 | 1,578 units |
| September 2023 | 1,905 units |
| October 2023 | 2,027 units |
| November 2023 | 2,439 units |
| December 2023 | 2,092 units |
| total | 27,129 units |
Nissan X-Trail registration numbers Source: Japan Automobile Dealers Association
Sales volume in 2024
Sales volume in the first half of 2024 (January to June) will be 18,621 units, which is already more than the full-year sales volume for 2022!
| Date | Sales volume |
|---|---|
| January 2024 | 3,093 units |
| February 2024 | 4,224 units |
| March 2024 | 5,272 units |
| April 2024 | 2,387 units |
| May 2024 | 1,521 units |
| June 2024 | 2,124 units |
| total | 18,621 units |
Nissan X-Trail registration numbers Source: Japan Automobile Dealers Association
The company announced a full model change in May 2022, with a monthly sales target of 2,500 units. In 2024, it plans to produce an average of about 3,100 units, exceeding the target.
Nissan X-Trail production volume: Increasing production to meet demand
As sales of the X-Trail increase, Nissan is also working to strengthen its production system. In addition to domestic plants, production is expanding at overseas plants, and the company is preparing a system to meet global demand. In particular, increasing production capacity for e-POWER models holds the key to expanding sales in the future.
The popularity of the Nissan X-Trail and its diverse appeal
- The exterior features a new generation design and a new “Nissan emblem.”
- The interior has been completely revamped with a 12.3-inch full-screen digital gauge and a 9-inch touchscreen display.
- It will adopt Renault-Nissan’s new platform, “CMF (Common Module Family).”
- It is equipped with the next-generation “e-POWER” and a “1.5L 3-cylinder gasoline engine turbo (VC)” and the 4WD model uses the latest electric technology “e-4ORCE”.
- It adopts the driving assistance system “ProPilot.”
The body size is more compact, 30mm shorter and 20mm lower, with an overall length of 4660mm, width of 1840mm and height of 1720mm. The overall length has been made more compact while maintaining the spacious interior length, and the minimum turning radius has been reduced by 0.2m to 5.4m. It uses Renault-Nissan’s new platform ” CMF (Common Module Family) “. The exterior design has been changed, as well as the front and rear bumpers. It is characterised by a large double “V-motion grille” with split headlights and LED daytime running lights mounted on top.
The interior features a new steering wheel, a digital LCD meter with a 7-inch display, and a 12.3-inch full LCD digital meter . A 10.8-inch color head-up display is also included. A large, state-of-the-art infotainment system is used. Soft padding is used on the top surface of the instrument panel to enhance the sense of luxury. The NissanConnect infotainment system uses an 8-inch or 9-inch touchscreen display that is compatible with Apple CarPlay and Android Auto. The center console features a small shifter knob for terrain settings, a rotary selector, and electric parking brake and hold. The lineup includes a 2-row, 5-seater model or a 3-row, 7-seater model.
The reason for the popularity of the X-Trail lies in its wide range of appeal.
1. Advanced technology and safety performance: The X-Trail is equipped with Nissan’s advanced technologies, such as ProPilot and e-POWER. These technologies reduce the burden on the driver and support a safe and comfortable drive.
2. Sophisticated design: The design of the X-Trail gives an impression of urban sophistication. The exterior is both powerful and elegant, while the interior offers high-quality materials and a comfortable space.
3. Diverse lineup: X-Trail offers a diverse lineup including gasoline models, hybrid models, and e-POWER models. Customers can choose the model that best suits their lifestyle and needs.
4. High Practicality: The X-Trail has a spacious interior and ample storage space. It is practical enough to be used in a variety of situations, including family use and outdoor leisure.
A word from the editorial department
With its excellent performance and wide range of appeal, the Nissan X-Trail has established a solid position in the domestic and overseas SUV markets. The company will continue to innovate technologically and evolve its design, aiming to further expand sales. The X-Trail will continue to attract more attention as a leader in Nissan’s SUV lineup.
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