Nissan Serena: What are the trends in sales and production? A comprehensive guide to the latest trends
Nissan’s flagship minivan, the Serena. This model has been popular among families for many years, but its sales and production numbers change due to various factors such as market trends and the introduction of new models. In this article, we will take a detailed look at the latest trends in the Serena’s sales and production numbers and consider future prospects.
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Serena sales continue to be strong
Looking at the most recent data, sales of the Serena remain strong. In particular, the introduction of the new Serena, which underwent a full model change in November 2022, has significantly boosted sales. The new Serena is packed with attractive new features, such as the evolution of the e-POWER model and the inclusion of ProPilot 2.0, and has received high praise from users.
In addition, a partially improved model will be released on April 20, 2023, and the addition of the ” Serena e-POWER ” is expected to increase sales. The partially improved model has been designed with changes to the interior and exterior, and safety equipment has been enhanced, improving product appeal.
Sales volume in 2022
In terms of annual minivan sales in 2022, the Nissan Serena ranked fifth with 57,513 units .
[2022] Minivan annual sales rankingOn January 11, 2023, the Japan Automobile Dealers Association (JADA) and the Japan Light Motor Vehicle Association (JLMA) announced the number of passenger cars sold by model and the latest sales figures for new light four-wheeled vehicles by common name for fiscal year 2022…
[2023] Minivan annual sales rankingOn January 11, 2024, the Japan Automobile Dealers Association (JADA) and the Japan Light Motor Vehicle Association (JLMA) announced the number of passenger cars sold by model and the latest sales figures for new light four-wheeled vehicles by common name for fiscal year 2023…
Serena production volume trends: Strengthening the system to meet demand
The number of Serenas produced is also increasing in line with the increase in sales. Nissan is strengthening its production system at domestic plants to prepare for a system that can meet demand. In particular, with the launch of the new Serena, the company is working to expand and streamline its production lines.
Future outlook: Further growth through electrification and advanced technologies
Sales and production volumes of the Serena are expected to remain strong going forward. In particular, the expansion of electrified models and the evolution of advanced driver assistance technology are expected to contribute to further sales growth.
Nissan is considering introducing a pure EV model in addition to the e-POWER model as an electrified version of the Serena. The expansion of electrified models is expected to lead to increased sales in response to growing environmental awareness and stricter fuel efficiency regulations.
The Serena is also equipped with advanced driver assistance technologies, including ProPilot 2.0. These technologies contribute to improved safety and driving comfort, and have garnered support from users. It is expected that further technological innovations will continue to enhance the appeal of the Serena.
A word from the editorial department
This article explains the latest trends in sales and production of the Nissan Serena. Sales of the Serena are expected to continue to increase due to the introduction of new models and the expansion of electrified models. Nissan aims to further grow the Serena by strengthening its production system and developing advanced technologies.
We will continue to closely monitor Serena sales and production trends and provide the latest information at any time.
Nissan adds new “Serena e-POWER” to be released on April 20, 2023Nissan will fully remodel the new “Serena” (C28 type) and release the gasoline version on December 22, 2022, and the “e-POWER” on April 20, 2023. The fifth-generation “Serena” will go on sale from August 24, 2016…
